JSS Verve 2026,

About the event

Verve 2026 is the largest inter-collegiate techno-cultural extravaganza in Bengaluru, hosted by the JSS Academy of Technical Education. Recognized as the city's best festival since 2014, it serves as a premier platform for talent discovery and self-expression.  

Key Event Highlights

Scale and Reach: The three-day event attracts over 12,000 participants from more than 100 colleges across the country.  

Diverse Programming: The festival features over 40 events, balancing "intellectual friction" like hackathons and robotics by day with "electric euphoria" through cultural performances by night.  

Star-Studded History: Verve has a legacy of hosting prominent artists, including high-profile performances by celebrities such as Armaan Malik.  

JSS RUN: A flagship cause-backed marathon that has seen turnouts exceeding 1,600 runners. Past initiatives have been endorsed by UNICEF and focused on themes like mental health, cancer awareness, and cardiac arrest.  

Digital Presence: The festival maintains a strong social media footprint with over 5,800 followers and reaches approximately 30,000 views through its online promotions.  

Why should you sponsor?

1. Unmatched Reach in India’s Silicon Valley

Massive Footfall: Direct access to over 12,000+ attendees daily, primarily composed of the elusive Gen-Z demographic (18–24 years old).

Wide Network: Impact beyond one campus, with participation from 100+ colleges nationwide and physical branding across 50+ premier institutions in Karnataka.

2. Deep Brand Integration & "Walking Billboards"

Physical Visibility: Your brand isn't just on a banner; it’s on the move. With 1,500 JSS RUN T-shirts and 250 Verve T-shirts, participants become long-term brand ambassadors.

Naming Rights: High-tier sponsors (Crown/Title) gain naming rights, ensuring their brand is mentioned every time the fest is discussed in media or conversation.

3. The "Legacy" Advantage

Credibility: Verve has been recognized as the "Best Fest in Bengaluru since 2014." Sponsoring Verve aligns a brand with a decade-long legacy of excellence and trust.

Quality Association: Past associations with international bodies like UNICEF and stars like Armaan Malik prove that Verve operates at a professional, high-stakes level.

4. Digital Surge & Content Creation

Social Proof: With over 5,800 active followers and campaigns reaching 30,000+ digital views, sponsors gain significant online traction.

Custom Content: Unlike standard ads, Verve provides dedicated video shoots at the sponsor’s premises to be showcased on the main stage and social media, creating high-quality localized marketing assets.

5. CSR and Social Alignment (JSS RUN)

Cause-Driven Marketing: By supporting the JSS RUN, sponsors align themselves with critical social causes (past themes include Mental Health, Cancer Awareness, and Cardiac Arrest). This builds "Brand Heart" and resonates deeply with socially conscious consumers.

6. Direct Engagement & Market Research

Experiential Zones: Through promotional stalls and mini-challenges, brands can conduct live product trials, collect leads, and get real-time feedback from thousands of potential customers in a high-energy environment.

7. "Intellectual Friction" meets "Electric Euphoria"

Diverse Audience: Because Verve is a Techno-Cultural fest, sponsors reach both the logical, tech-savvy innovators (through hackathons/robotics) and the creative, trend-setting influencers (through music/fashion).

Chaitanya Prasad

Marketing executive JSSATE

You can trust us because we have a 10-year track record of excellence, the backing of a premier technical institution, and a history of successful partnerships with global entities like UNICEF. We don't just promise visibility; we deliver a decade-tested platform."

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