Wed, Jun 21 - Mon, Aug 21 2023

Roger McGough's Money-Go-Round,

Edinburgh, Scotland, United Kingdom Edinburgh, Scotland, United Kingdom

  • About the event

    Money-Go-Round is a brand-new family-friendly musical based on the witty and mischievous work of renowned poet Roger McGough.

    The show is touring this Summer to Kidzfield at Glastonbury Festival, the Jersey Opera House and the Assembly Ballroom at the Edinburgh Festival Fringe.

    We will then be using the profile of our Summer tour to take the show to venues across the UK throughout 2024. This tour is being co-produced with Bill Kenwright Ltd, who are helping to get the production programmed at their extensive network of high-profile venues.

    Mr Toad has a shiny gold coin. He gives it to Lavender Mole to pay for a room in her hotel. Now Lavender Mole can pay Jan Stoat for cleaning the windows, and Jan Stoat can pay back Mr Badger... until the coin might just end up back where it started.

    Money-Go-Round is an “utterly enchanting” (Gyles Brandreth) musical, with a tuneful and boisterous score, McGough’s unique wit, and an important message about our responsibilities to each other and our environment.

    "Wordy, witty" (The Sunday Times)

    "Fantastic" (Basil Bush)

    "Amazing, we loved it!" (Binky Felstead)

    "Pure magic" (Mark Aspen Reviews)

    Why should you sponsor?

    With a prime slot at the Glastonbury Festival Kidzfield, prominent support from the Jersey Opera House in their touring season, and a run at one of the Edinburgh Fringe Festival's most prestigious venues, Money-Go-Round is set to be watched by ~30,000 people over the next 12 months... and your organisation could be right at the heart of this!

    We are keen to established tailored sponsorship programmes that can be built directly into the marketing and communications for our show. Given that Money-Go-Round carries an important message about the importance of carefully managing money, and our responsibilities to the environment, we are especially interested in sponsorship from organisations that:

    • Have an interest in teaching financial responsibility to young people;
    • Have a commitment to environmental responsibility;
    • Are dedicated to establishing strong community values.

    Benefits range from having your organisation included on flyers that are given out to the attendees to the Edinburgh Fringe Festival, being included on our publicity design for all legs of Summer tour, all the way up to being our exclusive sponsor throughout 2023 and 2024, and having a reference to your organisation built into our set design!

    Please note that any expression of interest in sponsorship will then open a conversation with our venues. As per our contract, the Jersey Opera House and Assembly Festival retain the right to veto any sponsorship proposed, which although unlikely would mean that we would not be able to proceed with your sponsorship for the Jersey and/or Edinburgh runs. This would be clarified prior to any sponsorship being finalised.

    Jonny Danciger

    Jam Jar Theatrical Productions is a newly-formed company by poet Roger McGough, composer Steve Halliwell and director Jonny Danciger. Together, they are creating their debut production Money-Go-Round, a vibrant and witty introduction to the mysteries of economics for all ages. The show is co-produced by Bill Kenwright Ltd.

    Warmly referred to as ‘the godfather of modern British poetry’ (Metro), Roger McGough has entertained adults and children alike for decades. His books of poetry include The Mersey Sound, The Way Things Are and Sky in the Pie. His book Money-Go-Round is a witty tale inspired by The Wind in the Willows.

    Steve Halliwell is a composer who has specialised in creating musical contexts for poets. Previous musical works include Salt Music, the LiTTLE MACHiNe band along with Roger McGough and others, Sky in the Pie, and The Love Addicts. With Money-Go-Round, he has set Roger’s words to music and helped transfer it to a new medium.

    Jonny Danciger is a stage director who specialises in directing opera, family and musical theatre. He trained with the Royal Opera House and British Youth Opera, and has produced two international schools tours with the British Council (Animal Farm & Lord of the Flies). Directing credits include Candide (Oxford Playhouse), Don Giovanni, The Golden Cockerel (Orchestra Vox), Trouble in Tahiti (Cumbria Opera), Kensuke’s Kingdom (Barnes Kids Lit Fest), and OSO Arts’ annual pantomimes.

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  • 10000+ attendees expected

    50% Male Attendees

    50% Female Attendees

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Select a Package

3 available packages from £1000 to £25000

Gold Coin (18-Month Exclusive Sponsor)

Guarantee of exclusive sponsorship for all performances of the production through to the end of 2024. Shoutout in all press interviews and public speaking appearances associated with the production. Full-page advert placement in any printed programmes for the production. Prominent logo and name placement on all print marketing materials, including Assembly’s Foamex artwork, which will be permanently on display in prominent sites in Edinburgh throughout the Fringe run. Reference to your company built into the show's set/props. Complimentary tickets to any performance of the production.

1 available

Silver Coin

A Large logo included on the front of our flyers and posters for our Edinburgh Fringe run, which will be distributed by Assembly’s marketing team, and by the production’s cast and crew on the Royal Mile throughout the Fringe run. This is an opportunity to have your organisation advertised to the 400,000 people that attend the Edinburgh Fringe Festival. (Please note that we require artwork by 1st July latest in order to be included), A 'thank you' and a 1/2 page advert in our printed programme. Prominent mention in our social media campaigns, with a paid advert hosted by our page.

3 available

Bronze Coin

Your organisation name, without a logo, included on our posters and flyers for our Edinburgh Fringe run, which will be distributed by Assembly’s marketing team, and by the production’s cast and crew on the Royal Mile throughout the Fringe run. This is an opportunity to have your organisation advertised to the 400,000 people that attend the Edinburgh Fringe Festival. (Please note that we require confirmation by 1st July latest in order to be included) A mention in our ‘thanks to’ section in our social media posts and programme.

10 available

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