About our event
For 16 years, El Velorio has stood as one of Southern California’s most iconic Día de los Muertos festivals—an immersive cultural experience that honors tradition, community, art, and celebration on a grand scale. More than just an event, El Velorio is a powerful gathering where thousands come together to celebrate life, legacy, and heritage through world-class art installations, live music, curated exhibitions, Catrina processions, lowrider culture, food, fashion, and unforgettable storytelling. It is a platform where culture meets influence, creating meaningful brand visibility and authentic community connection. Sponsoring El Velorio means aligning your brand with a respected, high-impact event that has built trust and loyalty over 16 years, while reaching a passionate and diverse audience that values culture, creativity, and experiences that matter.
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Attendees Demographics
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Expected Audience
2501-5000Sponsorship Opportunities
Sponsoring El Velorio gives brands the opportunity to be part of a beloved 16-year cultural institution that draws thousands of highly engaged attendees and generates strong visibility both in person and across social media. This is more than logo placement—it is direct access to a passionate community that values authenticity, culture, and meaningful brand partnerships. Sponsors benefit from premium brand exposure, on-site activations, media coverage, influencer reach, community goodwill, and alignment with one of the most respected Día de los Muertos celebrations in Southern California. By supporting El Velorio, sponsors position themselves as champions of culture, art, and community while creating lasting impressions with an audience that remembers and supports the brands that show up for them.
US$20000
ContactTITLE SPONSOR
• Logo placement on all flyers and video promotions • Logo placement on event visuals throughout the night • Logo placement on the step and repeat • Tagged on all Instagram posts • Logo in all emails blasts to 10,000 contacts • 10x20 ft space at the event for a product giveaway or brand activation • 4 on-mic mentions during the event • 8 VIP tickets • 10 GA Tickets • 1 VIP parking space • Category Exclusive
US$10000
ContactGold Package
• Logo placement on all flyers and video promotions • Logo placement on event visuals throughout the night • Logo placement on the step and repeat • Tagged on all Instagram posts • Logo in all emails blasts to 10,000 contacts • 10x10 ft space at the event for a product giveaway or brand activation • 3 on-mic mentions during the event • 6 VIP tickets • 8 GA Tickets • 1 VIP parking space
US$5000
ContactSilver Package
• Logo placement on all flyers and video promotions • Logo placement on event visuals throughout the night • Logo placement on the step and repeat • Tagged on all Instagram posts • Logo in all emails blasts to 10,000 contacts • 8x8 ft space at the event for a product giveaway or brand activation • 2 on-mic mentions during the event • 4 VIP tickets • 6 GA Tickets • 1 VIP parking space
US$2500
ContactBronze Package
• Logo placement on all flyers and video promotions • Logo placement on event visuals throughout the night • 8x8 ft space at the event for a product giveaway or brand activation • 2 on-mic mentions during the event • 2 VIP tickets
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I am Antonio Pelayo, a Los Angeles–based artist, producer, and cultural curator with over three decades of experience creating meaningful work that connects art, community, and culture. As a The Walt Disney Company Master Inker in the legendary Ink & Paint Department, I have built my career on precision, consistency, and excellence at the highest level. Beyond Disney, I am the founder of the Pelayo Foundation and the producer of established events such as El Velorio, La Bulla, and House Issues—events that have brought together thousands of attendees and strong brand partnerships year after year. Sponsors can trust me because I understand how to create experiences that deliver real visibility, authentic community engagement, and lasting impact. My reputation has been built on professionalism, follow-through, and producing events that people remember and return to.